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WHY SOCIAL MEDIA IMPORTANT
WHY SOCIAL MEDIA IMPORTANT
Social media marketing is the use of social media platforms and websites to promote a product or service.
WHAT IS SEO?
WHAT IS SEO?
SEO stands for “search engine optimization.” In simple terms, SEO means the process of improving your website to increase its visibility in Google, Microsoft Bing, and other search engines whenever people search for: Products you sell.
WHY SEO IS IMPORTANT?
WHY SEO IS IMPORTANT?
In short, SEO is crucial because it makes your website more visible, and that means more traffic and more opportunities to convert prospects into customers.
Types of SEO
Types of SEO
There are three types of SEO:
Technical SEO: Optimizing the technical aspects of a website.
On-site SEO: Optimizing the content on a website for users and search engines.
Off-site SEO: (e.g., people, marks, values, vision, slogans, catchphrases, colors) and doing things that will ultimately enhance brand awareness and recognition.
SEARCH ENGINE MARKETING?
SEARCH ENGINE MARKETING?
Search Engine Marketing (SEM) refers to paid marketing efforts, and it includes things like native ads, Google AdWords, social media ads, pay-per-click (PPC), Google shopping ads, display ads, and more.
WHAT DOES SEO STAND FOR?
WHAT DOES SEO STAND FOR?
SEO stands for search engine optimization. Let’s break that down in the context of your website.
Search: What people do when they want to find an answer to a question or a product or service that meets their needs.
Search engine: A site (like Google or Bing) where a person can perform said search.
Search engine optimization: What you do to get said search engine to connect said search with your site.
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